What are the operating scope of outdoor shops to open an outdoor products store?
What are the business scope of outdoor products store?
Costumes: jackets, Assault pants, fleece jackets, sweaty underwear, quick -dried jackets, down jackets, Outdoor glasses, Owan professional sports glasses, Ohno Ski glasses, hats, gloves, socks, hats, gloves, socks covers, Rain gear and so on.
Electronic categories: Outdoor sound, speakers, etc.
, Stefpine, snow stick, helmet, stepping snowboard.
Lights: headlights, air lamps, camp lamps, flashlights, other, technical equipment, climbing sticks, ice a bens, ice -clay, seat Belt, snow cover, tools, compass, Tool, survival whistle, knee pads.
Food: sports food, spontaneous rice, etc.
Others: riding equipment, cooking utensils, pots, furnaces, oil stoves, oil stoves, gas tanks, other, water sets, waterware, water bottle, insulation pots, Solar umbrellas, Outdoor Shading pings, sporting supplies, travel supplies, etc.
How much does it cost to open an Outdoor shop
Speaking of conservatives, 200,000 yuan can only be about seven or eight Square meters of small shops in large cities, and may even rent a store with other operators.This is because regardless of the scale of the store, in addition to house rents and mobile funds, a certain amount of shops must be ensured.In small and medium -sized cities, because the rental rent is lower, it may be possible to invest 50,000 to 60,000 yuan in the early stage."
At present, there are many ways to choose Outdoor shops. There are many ways to choose from. You can do single -store retail, you can do chain operations.
As a general investor choice, if the funds are relatively abundant, you can get a large number of low -priced purchases that are no less than the low price of joining the headquarters. Then you can consider buying separately to open a store. If the investment is small, you can consider choosing a joining method to open a store.However, no matter what ways, the professional requirements are the same, that is, from decoration to product display, brand introduction, shopping guide training, after -sales service, etc., there must be professional considerations. This is a sales management system for complete outdoor products.
One of the outstanding features of outdoor products stores is that the characteristics of the off -peak season are obvious.According to Qi Xia, every year in April, May, September, and the New Year is the time when Outdoor goods stores are selling the most prosperous sales. In March and October, due to the holidays and the sequelae of the golden week, outdoor products are sold deserted, which becomes the best of the year.In the light season, the remaining month's business is basically stable.
In response to such sales characteristics and the characteristics of outdoor sports itself, the real operating secrets of outdoor products stores are in the construction of their own outdoor sports clubs.
Because the original Outdoor shop owners are all outdoor sports players, in addition to having strong professional knowledge and market understanding, it is more important that there are a group of lovers who need Outdoor sports products around them.With this resource, there is a foundation for profit.From the actual business perspective, the rise of Outdoor shops, more than half of its support comes from the club. Even in the mature stage, the club is the most stable source of income for Outdoor goods stores.
How to do outdoor products store
1. Chain operation is direction
Small Outdoor shops have launched the brand, accumulated a certain number of customer resources, and can consider the chain operation model. This is a direction for outdoor products stores to do business.There are many well -known outdoor products stores in Guangzhou, all of which thrive through chain.
2. It is important to purchase at low prices
Because most of the "mass lines" and outdoor products are mostly adopted by cheap strategies, so it is very important to control the entry price of goods.The 'price of local tourist supplies manufacturers is significantly high, so they go to Guangzhou, Beijing and other places to purchase.It is best to contact a few more suppliers when buying, so that the goods can be compared with three.Due to the remote region and all goods need to be bought at one time, it cannot be sold on behalf of them. Therefore, the cost of stocking is high, generally requires about 100,000 yuan, and the capital turnover ability of entrepreneurs is a big test.
3. Promotion and promotion is indispensable
Today, a large number of sports products are produced in a large number of high -tech, designing a variety of types of special Outdoor travel products, and greatly improving the safety and comfort of outdoor activities.However, these new products and new consumption concepts need to be continuously introduced and promoted in order to be recognized and accepted by more people.It is suggested that entrepreneurs publicize through their own websites or professional media, and can also jointly organize activities such as climbing, mass climbing, and promoting products during the event.
4. Overwhelming arrangements for off -season operations
Small shops are also affected by seasonal.The cold winter and midsummer of the year are the off -season of tourism, and the number of travels has decreased significantly.At this time, small shops may wish to organize some outdoor sports theme activities, tourist exhibitions, and special souvenirs to maintain their popularity.For tourists who love tourism, you may wish to take the opportunity to take a holiday and travel to the off -season to travel. By the way, you can accumulate experience and enrich the circle of friends.