Anta Sports Double Happiness: He was selected as "Top 500 Chinese Brands" and won the International ARC Award!
In September 2012, Anta sports products Co., Ltd. happily announced that Anta sports ranked 47th in the "top 500 Chinese Brands" and ranked first in the category of clothing, shoes and hats.
"top 500 Chinese brand" was hosted by Hohhot Local Government and brand Alliance. It was the fifth time for the brand alliance to release the "top 500 Chinese brand" list.The list was selected by the brand alliance to select more than 16,000 brands in China for in -depth research, transforming the brand's future income into the real value of the brand, comprehensively evaluatingRecently predictable high -speed growth periods and future medium and long -term cycles, in the introduction of brand value calculations in the introduction of brand strength coefficients, reflecting the brand's impact on future cash flow capacity, and through the evaluation of expert review meetings, the announcement of the announcement ranks ranked in the ranking.The top 500 brands.
At the same time, Anta sports's 20020 annual report "Not only surpassing" won the "Best Cover design -Abstract/Graphic design" category of the "2012 International ARC Award", which became the only award for sports.Products company, sufficient performance of Anta on the design and manufacturing outstanding performance.The report is based on the theme of digitalization, and the circular pattern on the cover imply the digital transformation strategy of Anta sports.The annual International ARC Annual Report Award is planned by Mercomm, and it is a highly respected and popular competition in the industry.The jury is composed of high -level managers from different companies around the world. The annual reports are ranked based on creativity, cover design, writing style photos, finance and overall display.
Anta sports said: "Anta sports successfully passed the" single focus, multi -brand, omni -channel "strategy, and used multi -brand matrix to meet the diverse consumer needs, so as to" consumers -oriented "and realized" high -quality growth "At the same time, we are also glad that our annual report design has been recognized by international institutions, showing our strength in creative thinking.
About Anta sports products Co., Ltd.
The Anta brand was founded in 1991, and Anta sports products Co., Ltd. (share code: 2020.HK) was listed on the main board of the Hong Kong Stock Exchange in 2007. It is the world's leading sports goods company.Over the years, Anta sports has been engaged in design, development, manufacturing and marketing sporting supplies, and provides consumers with professional sports products, including sports shoes, clothing and accessories.Through diversified brand portfolios, including Anta, FILA, Descente, and KOLON SPORT, and the successful acquisition of the Finnish sports brand Group Amer sports in 2019, Amer sports owns international recognition brands, including Salomon, Arc'Teryx., Peak Performance, Atomic, Suunto, Wilson, etc., Anta sports aims to discover the potential of the public and high -end sports goods markets.